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NO.113

Alter Geneva

A bold reinterpretation of a dual-time annual calendar watch, this project explores monochrome design. A deep blue DLC finish covers both case and bracelet, extending the intensity of the original dial into every surface of the piece. Uniform, immersive, and precise.

  • Alter Geneva

The owner of this personal timepiece envisioned a monochrome creation of quiet power. Inspired by the dial’s vibrant hue, he wanted that same energy extended across the entire watch. His brief was simple but exacting: enhance the blue, make it total, make it harmonious.

A Chromatic Statement

Every line of the watch now speaks the same language: blue. The dial’s original tone inspired a full transformation, where the case and bracelet are treated with a custom blue DLC coating. A seamless aesthetic where color becomes identity.

Alter Geneva
  • Alter Geneva
  • Alter Geneva

Craftsmanship at Every Stage

Before any surface treatment, the watch is completely disassembled in our Swiss workshops. Each component is handled with the utmost care, cleaned, inspected, and prepared for transformation. After the blue DLC treatment is applied, our master watchmakers reassemble the watch. Final adjustments and a complete quality control cycle ensure flawless performance and visual harmony.

Alter Geneva
  • Alter Geneva
  • Alter Geneva

All modifications are meticulously executed in Switzerland, upholding the highest standards of watchmaking and finishing.

  • Base watchStainless steel annual calendar dual time, supplied by its owner
  • Case & size 42 mm, stainless steel, custom blue DLC
  • DialOriginal blue
  • HANDSORIGINALS
  • BEZELBlue DLC matching with the original dial
  • Bracelet BLUE DLC
  • Indicative budgetCHF 5.500 to 7.000
    (USD 7.000 to 9.000)
  • Typical lead time 1 to 2 months from design approval to delivery

Alter Geneva carries out each creation on a personal watch provided by a client. These works are independent and are not produced, approved, or guaranteed by the original manufacturers. Since these modifications may affect the brand warranty, Alter provides its own warranty. All creations are strictly intended for private use and have no commercial purpose.

Alter Geneva

Your project

Your Watch, Reimagined

Every Alter creation starts with a watch provided by its owner. Share your ideas with our team to explore the possibilities for your own project.

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  • Fully Reversible

    All customizations are fully reversible, including the DLC treatment.
    The watch can be restored to its original configuration at any time.

  • Swiss Made

    The project was created through a mix of digital renders and high-resolution photographs. All work was carried out in our Swiss workshops.

  • Alter Warranty

    Since these modifications may affect the brand warranty, Alter provides its own. Each piece is accompanied by a certificate of authenticity.

  • Independent Studio

    Each creation is carried out on the client's own watch, in complete autonomy. Alter is not affiliated with any watch brand or manufacturer.

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