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NO.156

Alter Geneva

This reinvented chronograph explores the expressive potential of titanium through contrasts. The grained dial with diamond-polished angles creates a dialogue between texture and light, a minimalist reinterpretation where the surface becomes structure.

The radical purity of titanium

The case, bracelet and bezel have been entirely transformed in titanium, a material prized for its lightness, durability, and matte industrial aesthetic. Sandblasted throughout, the surface reveals a subtle rawness that gives the watch its quiet strength.

Alter Geneva

The Collector’s Vision

The owner of this timepiece wanted a chronograph that broke away from the usual design codes. His request was for a watch that was more tactile and architectural. Alter Geneva designed a piece with a modernist edge that is refined in every detail.

Alter Geneva
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  • Alter Geneva
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  • Alter Geneva

Engineering the Rebuild

Before any customization, the watch undergoes a complete disassembly in our Swiss workshops. Each component is meticulously cleaned and prepared. Once the new case, dial and bracelet in titanium are created, the movement is carefully reassembled, tested, and adjusted.

Alter Geneva

Light-Catching Precision

The grained dial contrasts with the diamond-polished angles around the subdials and indexes. This duality of textures is designed to catch the light without being ostentatious. Every detail enhances readability and highlights the materials.

Alter Geneva

A minimalist statement

This project embodies a modernist sensibility, combining technical sophistication with a minimalist aesthetic. The result is a chronograph that feels both radical and essential.

Alter Geneva

Each modification is carried out in our Swiss workshops according to the strictest standards of haute horlogerie. Our artisans ensure that all aesthetic enhancements preserve the watch’s technical performance. From surface treatment to final reassembly, precision and longevity remain uncompromised.

  • Base watchChronograph, remade in titanium, provided by its owner
  • Case & size40 mm, titanium, hand-sandblasted
  • DIALGrained, diamond-polished bevels
  • HANDSHand-painted black, white SLN
  • BEZELTitanium, hand-sandblasted,
    black-lacquered engraving
  • BraceletTitanium, hand-sandblasted
  • Indicative budgetCHF 11.000 to 14.000
    (USD 13.500 to 17.500)
  • Typical lead time3 to 4 months
    from design approval to delivery

Alter Geneva carries out each creation on a personal watch provided by a client. These works are independent and are not produced, approved, or guaranteed by the original manufacturers. Since these modifications may affect the brand warranty, Alter provides its own warranty. All creations are strictly intended for private use and have no commercial purpose.

Alter Geneva

Your project

Your Watch, Reimagined

Every Alter creation starts with a watch provided by its owner. Share your ideas with our team to explore the possibilities for your own project.

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  • Fully Reversible

    All customizations are fully reversible, including the DLC treatment.
    The watch can be restored to its original configuration at any time.

  • Swiss Made

    The project was created through a mix of digital renders and high-resolution photographs. All work was carried out in our Swiss workshops.

  • Alter Warranty

    Since these modifications may affect the brand warranty, Alter provides its own. Each piece is accompanied by a certificate of authenticity.

  • Independent Studio

    Each creation is carried out on the client's own watch, in complete autonomy. Alter is not affiliated with any watch brand or manufacturer.

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